For Autumn/Winter 2025, long-term partners Slam Jam and Umbro unveil a bold new collection, seamlessly blending the distinguished tailoring traditions of Britain and Italy with the dynamic energy of sportswear. Drawing from the rich legacy of British style, the collection reinterprets classic motifs such as check patterns, luxurious textured fabrics and the refined structure of traditional tailoring. It’s the “Cult Unity”—a celebration of Italian tailoring traditions seamlessly intertwined with the enduring codes of British sportswear. This season’s highlights include waxed anoraks inspired by traditional English hunting attire and motorbike jackets, paired with trousers and jackets that nod to Italian pinstripe tailoring. Streetwear staples also come to the fore, from puffers to pitch-inspired kits featuring a tongue-in-cheek take on VAR and spy-cam technology, alongside classic double diamond tracksuits. This season, the campaign has been entrusted to the Berlin-based team at Gruppe, who styled and captured scenes of famous pitch invasions, transforming them as footballing trophies.