style • 27.02.2025
SALOMON XT-WHISPER TO TRACK ECHOES OF TIME SPENT TOGETHER DISCOVER
  • Champion

    Founded in 1919 by Simon Feinbloom and his sons Abraham and William, Champion has inspired athletes on and off the field with its authentic, American athletic apparel. From iconic Champion activewear to the latest in performance workout clothes for men, women and kids, you'll find quality sportswear for every level of play.

  • C.P. Company

    In 1971 Massimo Osti, the revolutionary designer internationally recognized as the “godfather of sportswear”, founded Chester Perry brand, renamed into C.P. Company in 1978. The brand immediately found favour thanks to its subtly non-conformist interpretation of functional men’s wardrobe classics. For more than 45 years the brand has continued to pioneer it’s signature hybridization of archival military, work and sportswear models, combining them with intensely researched, cutting-edge, Italian fabric innovation. This fabric innovation has also been heightened by the use of garment dyeing, a technique C.P. Company was the first in the world to develop in the mid 1970s, in which fully-finished garments made from multiple fabric and fiber are dyed as final step, producing clothing with unique chromatic richness and tone-on-tone subtlety. C.P. Company is easy-to-wear, feeling like you’ve always owned from the moment you first try it on, but at the same time distinctively in its details, combining tradition, innovation and performance.
  • New Era

    From being the main sponsor of MLB teams, New Era has gained undeniable appeal off the field. Everything changed when famed director Spike Lee decided to wear an unprecedented red version of the Yankees hat during the 1996 World Series. From that moment on, everyone wanted one for more than just cheering. It was a versatile, comfortable, and recognizably stylish accessory. New Era has collaborated with Slam Jam, the NBA, Aimè Leon Dore, Staple, Takashi Murakami, Yves Saint Laurent, MoMa, and many more. Do the right thing.
  • Puma

    Rudolf Dassler, alongside his enemy-brother founder of adidas, created Puma, a brand focused on athletic footwear and lifestyle apparel. Puma has chosen to elevate its sportswear heritage through unprecedented collaborations: AMI Paris, Maison Kitsunè, Helly Hansen, Butter Goods, Rhude, Rihanna, JJJJound and nanamica. The legacy of Rudolf Dassler is increasingly steeped in contemporary streetwear culture.

Editorial

295 Articles